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Watch now: Grant 'Espresso' Bittle and Catch pro angler Edward Uhai Lee share some expert knowledge with hints, tips and technique advice to help you with your artificial bait game. Recorded live at the 2019 Hutchwilco Boat Show. Enjoy.

It’s easy! Just sign up to our newsletter (using any of the sign-up tabs on our website) and every time you open our email you are in the draw to win a Catch Fishing lure prize. Catch lures have been developed using the latest technology, with input from pro anglers here in NZ and around the world, and are effective on just about every species that eats. For more info on how to fish them just check out many of the articles and videos right here at NZ Fishing World.

Game season fever is well and truly on us, and the sensational, and very much welcome, yellowfin tuna run this year, has got trailer boat fishermen across the country dusting off the big gear to get into the action. When it comes to game fishing, you can either go the whole nine yards, with a mega launch equipped with riggers dripping with bling, or you can tow one lure behind your tinnie. As long as you can reach the fishing zone, and do around 7 knots all day, you are well in with a chance at anything this year. We’ve seen massive blue and even black marlin, bigeye tuna, tons of albacore, stripeys, mahi mahi, and in good numbers up both northern NZ coastlines. Incredibly, we spotted no less than nine marlin in two days north east of Barrier early January. Just amazing that these fish are out there in good numbers.

Check out some gold tips from the experts at catching yellowfin tuna. Luke from Yeehaa Fishing Tackle takes us through top lures, how to run them, and has some great advice if you want to target these fantastic fish.

The Deep V is a versatile lure for catching kingfish, XXL snapper and many other species. It combines several design features to present a lure that is irresistible.Here's a slow pitch jig that can either be mechanically jigged or slow pitch fished to save your energy. Check out the new Catch Deep V

Is it a bird, is it a plane? No, it is the newest addition to the Catch Fishing ‘Livies’ stable of TPE (thermoplastic elastomer) wriggling goodies.

There’s been a real growth in the stick bait and surface lure department this year, with so many anglers enjoying great action getting ripped by the local kingfish population. Fishing sticks around opportunistic boilups, reef structure, or marker buoys etc, is without doubt totally thrilling to see, and the gear is so much fun to fight fish on.

Should you buy a specialist casting braid? Cut to the chase…yes, you should, and here’s why.

Daiwa are arguably the world’s biggest banger in the fishing tackle market, so when they release a new top end product we expect it to be great. The Daiwa Certate spinning reel is well up the chain of ‘bling’ and will set you back in the neighbourhood of $800 give or take. Not their very top end, Branzino and Exist are there for the Rolex fans, but certainly as good a reel as you should ever need, and capable of handling some mega sized fish, and doing it smoothly with a dash of ‘mmmmm I love using this reel’.